NORTH MAYFAIR:
Launching on April 20th at 4703 W Foster Ave, Chicago, IL 60630, Umaga Bakehouse introduces a reimagined concept of the classic Filipino bakery to the vibrant North Mayfair neighborhood. Nestled opposite the bustling Seafood City supermarket, our bakery promises a fresh, innovative approach to traditional Filipino delights. From 7am to 8pm every day, Umaga Bakehouse invites both the Filipino community and visitors alike to indulge in an array of freshly baked treats. With a commitment to quality and creativity, we aspire to become a cherished destination for all who appreciate the rich flavors of Filipino cuisine.
Founded by Robert and Kissel Fagaragan, Umaga Bakehouse transcends the boundaries of a mere bakery; it stands as a heartfelt homage to their heritage and a testament to their unwavering dedication to their craft. Drawing inspiration from the vibrant tapestry of Filipino cuisine, Umaga Bakehouse presents a menu deeply rooted in tradition yet infused with contemporary flair.
Far more than a purveyor of pastries, Umaga Bakehouse endeavors to redefine the bakery experience, fostering an inviting ambiance where patrons are encouraged to delve into the rich tapestry of Filipino culture and flavors in a relaxed and accessible manner.
Embodying the essence of a fresh start and the promise of delightful experiences, the name “Umaga,” derived from the Tagalog word for “morning” and inspired by the formal Filipino greeting “Magandang Umaga,” encapsulates the bakery’s ethos of renewal and positivity with every visit.
The journey of Umaga Bakehouse is a tale steeped in passion, perseverance, and Filipino heritage. In 2007, fate brought together Robert and Kissel in the bustling atmosphere of a bakery in Chicago. United by their love for baking and a deep reverence for their Filipino culture, they embarked on a journey that would leave an indelible mark on the city’s culinary landscape.
Hailing from the picturesque Ilocos Norte Province in the Philippines, Robert’s journey into the world of baking began within the walls of his family’s modest home bakery. Under the tutelage of his father, he honed his skills, pedaling through dawn-lit village streets to deliver warm, fragrant bread to eager customers. At the tender age of 17, with little more than determination in his heart and a few dollars in his pocket, Robert set forth for the United States, propelled by a burning desire to support his family and chase his dreams. Despite encountering formidable language barriers and countless hurdles along the way, Robert’s unwavering commitment to excellence saw him rise from the ranks of a humble cleaner to the esteemed role of a master baker. Guided by the enduring wisdom of his father—“Do what makes you happy”—Robert’s spirit remains buoyed by the legacy of his upbringing.
Kissel’s roots in the world of baking run deep, nurtured by the bustling atmosphere of her family’s Filipino bakery in Lancaster, California. It was here that she imbibed the values of hard work, community, and a boundless love for the craft. Settling in the vibrant city of Chicago, Robert and Kissel found solace and inspiration amidst its bustling streets and diverse community. Through Umaga Bakehouse, they endeavor to weave a tapestry of flavors that not only celebrates their parents’ toil and sacrifice but also pays homage to the rich tapestry of Filipino culture.
Umaga Bakehouse is more than just a bakery—it’s a testament to the power of dreams, the strength of family ties, and the enduring legacy of Filipino heritage. For those eager to savor the taste of tradition and experience the warmth of community, Umaga Bakehouse beckons as a beacon of culinary excellence and cultural pride.
For more information, visit www.umagabakehouse.com and immerse yourself in the tantalizing world of Umaga Bakehouse.
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