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The Story Of Aviator Nation

By
7/14/2023

You’ve seen the logo everywhere, but where did it all start?

Paige Mycoskie is the founder & creative visionary behind the 1970’s inspired California lifestyle brand, Aviator Nation.

Aviator Nation was born in Paige’s garage in Venice Beach, 2006, and has since grown into a global lifestyle brand with 19 destination retail locations.

Paige’s passion for 1970’s fashion and the music that defined that time period inspired her to create her own clothing stitched by hand. While working at a surf shop in Southern California, she purchased a sewing machine and spent nights after work teaching herself to sew, determined to create garments with the same look and feel of the vintage pieces she had been collecting for years.

From music festivals to shop in shops to launching an Aviator Nation flagship on the corner of Haight / Ashbury in San Francisco, Paige has taken her unique approach to fashion design and created a global niche market. She has tailored the act of buying a hoodie into a nostalgic experience. Her garments are all handmade in California, in the Aviator Nation factory where each item is distressed to a degree of perfect imperfection, creating a one-of-a-kind piece. Keeping the garments made in America is a core value of the brand.

Aviator Nation has a lot on the horizon for 2023 with added retail experiences worldwide and additional brand partnerships. Paige plans to continue to build the brand both domestically & internationally, uniting an Aviator Nation tribe that represents the epitome of a rad California lifestyle.

Find your gear at https://www.aviatornation.com/ and at the Windy City Smokeout

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